In February 2021, thirst began as an online page for photos, fashion, history, stories and everything else found on the internet. This soon gained a worldwide following of likeminded people sharing interests, thoughts and ambitions in the real world and online. From here, the idea to establish a clothing brand emerged, which is now a key feature of the project. Printing, embroidering, hand-painting and generally upcycling used clothes are key, as sustainability remains at the pinnacle of the brand’s identity. All work is done by hand, creating unique items that are nearly impossible to recreate. With the core value of minimising the impact on the environment, thirst aims to keep the idea of preserving the planet on everyone’s mind, embracing the earth.